Guest Post by Heather Erdmann Once you write and publish a book, your work switches to marketing and promoting your book to get it into the hands of potential readers. One of the most important ways authors do this is by having a platform that includes all the ways you connect with your audience. This […]
3 Key Elements to a Successful Content Marketing Strategy
Do you have a strategy for your content marketing plan? How is it working for you? In this training, I’m going to share with you three key elements to make your content marketing a success.
Book Marketing Strategy Becomes a Publishing Idea
What if there’s a way for you to use your book marketing strategy to also publish another book? Interesting, right? Well, that is what I’m going to share with you today.
7 Ways to Build Buzz for Your Book Without Hard-Selling – Instead BUBBLE!!
Many authors struggle to be authentic and relatable in their book marketing. Today, I’m going to share with you a training on 7 ways you can build buzz for your book without being pushy or self-promotional.
Do You Just Want to Find What Actually WORKS to Sell More Books
As authors we want to know how to sell more books. During a one-on-one call with my author, I asked her what her main goal is right now. And she answered “I just want to find what will work to sell more books” I think that’s a common feeling for a lot of authors. Have you ever felt that […]
Word Swag Tutorial – Use Your iPhone for Book Marketing
Since January 23rd, I’ve posted a quote graphic *almost* daily, creating and posting over 114 quote graphics on social media in the past 17 weeks. This is called momentum! People have asked me what I’m using to create these graphics and so I decided to create this short Word Swag tutorial of one of my […]
How To Recommend eBooks To Your Library – 5 Simple Steps
Overdrive provides an eBook lending service to libraries. I recently started using this service through my local library to read eBooks. There were several eBooks I wanted to read that they did not have yet. Therefore, I recommended my library purchase these books. Very quickly, I was notified they purchased two of the books I […]
What NOT to Post When Marketing a Book – 8 Common Mistakes to Avoid
Let’s talk about what NOT to post when marketing a book. Have you heard of the popular TV show, “What Not to Wear”? Well, in this blog post, I am not going to cover fashion, but instead, I will be focusing on what NOT to post when marketing your book on social media. The idea for this […]
Our Top 5 Blog Posts from 2014
Can you believe the year is almost over? Shelley and I have been reviewing everything we’ve done this year, and one thing I always like to look at is our top blog posts. We value our followers and strive to share valuable information with you. One year ago today, I shared our top ten blog posts […]
The Power of a Book Marketing Plan (and how to calculate increased book sales)
Did you know there is power in a book marketing plan? I found this to be true in a huge way…more on that later. However, increasing book sales is something every author is happy to see. The problem is many authors don’t know how to calculate their sales increase percentage. Unfortunately, I was one of […]